Learn more about the importance of APIs to international business strategies
and cross-border payment processing.
When Brazilian e-shoppers buy products from international websites, they are not aware of all the “gears” behind the process, which to them is a relatively simple process carried out in a single environment. However, the reality is that there is a complex flow synergically orchestrating various groups of systems in different geographic locations. This mechanism ensures that purchase, payment and financial flows move smoothly across borders.
When going through the checkout of an online store in China, for example, Brazilians can have their payments processed in local currency using various payments methods, such as boleto and credit and debit cards. Costs and exchange rates are calculated in milliseconds, as well as delivery estimates based on their location, all in real time, securely and conveniently, on a single platform. Customers also are not aware that, through these platforms, their money is converted into another currency and sent to the merchant on the other side of the world.
Platforms using Application Programming Interface (APIs) are responsible for facilitating these interactions using automated processes that tear down geographical barriers by instantly integrating different systems. They are transforming many industries, and the payment market is no different. The result is that consumers enjoy a dynamic and flexible online shopping experience that requires fewer clicks and causes less headache.
For e-commerce purchases and international software services, the use of APIs is essential, since the exchange of information becomes faster and traceable. At the supply point, they facilitate the lives of providers of goods and services, such as SaaS (software as a service), which can make sales without the need to open a company in Brazil and incur the costs and bureaucracy of a local operation.
At the demand point, customers enjoy major benefits when APIs are used, since they can be adapted to users’ needs, making the experience more user-friendly with fewer clicks and greater convenience throughout the purchase, payment and delivery process. With APIs, payment chain players can design various solutions and adapt them to the specificities of each market and target public, such as payment methods, and combine various service categories in the selection and purchase process.
API management functions also make it possible to learn more about consumers and their habits, devices and demographic data through analytical components. As such, they have proven very important in understanding and estimating demand, providing business insights and databased decision-making.
In addition to these advantages, a single platform can integrate security APIs to protect the entire system and its data from internal and external vulnerabilities threats by detecting abnormalities and ensuring rapid responses against risks. It also controls the levels of access to the systems using combinations of user authentications. In payment processes, this application is highly important, since it protects the privacy of customers as well the financial transactions.
Many international players use gateway services and local payment processors (PSP) to expand their business in Brazil, which, using technological solutions via APIs, process payments locally and control the entire financial flow until receipt.
In this process, the international player also has access to a sales backlog and to the entire financial flow with inflows based on the settlement time of each payment method. They also can conduct operational analyses of all payments based on their currency of origin. This means that they can automatically schedule the transfer of funds to any bank in the world, while accompanying the status in real time.
Conclusion
The expansion of international business to other countries using these technological solutions that connect supply with demand anywhere in the world has become exponentially easier, since you no longer have to install physical units to sell in various countries, while facilitating the various payment and tax processes that could pose onerous bureaucracy for foreign entrants.
APIs are gears that facilitate the integration of processes between sellers and payment processors, but the main beneficiary of the chain is the e-shopper, who gains access to a broad range of online stores that offer a simplified experience adapted to their shopping and security behaviors.
Are you split between a Payment Service Provider or payment gateway for your online business? Here are 3 characteristics making […]
Find out what live commerce is, how it can boost your local or cross-border e-commerce business and what you need […]
While NFC contactless payments have been widely adopted by physical retailers, QR Code payments are a local and cross-border e-commerce […]
Cross-border expansion, online mobile sales, the most successful categories and more: check out the insights and numbers for Brazilian e-commerce. […]
Learn about chargebacks, how they can impact your e-commerce business and how to minimize payment reversals. The overall […]
Find out how to increase data security using antifraud solutions for online payments. Trust is a critical factor […]
Discover new online payment options and check out the data on Brazil’s Open Banking The last of Brazil’s […]
Credit in purchases, which have been very popular in Brazil for quite a while, are also a recent trend in […]
Check out the latest news about the new foreign exchange regulation and understand how access to international transfers has become […]
Find out what a payment service provider can do for your business and what to consider when choosing a solution […]
Discover what PCI Compliance/DSS is and why is it important for e-commerce. PCI Compliance, PCI DSS or Payment […]
Find out what social commerce is and how this channel can help your business grow. After social isolation […]
Check out some data from the last Black Friday in Brazil and insights to boost sales for this market. […]
Check out some reasons to adopt payment links when billing products or services The e-commerce market is the […]
A payment API facilitates your company’s routine and benefits customers with a wide range of payment methods. Know more! […]
See how the money transfer through message application works and WhatsApp Pay impact on Brazilian payments. Since May […]
Check out what is already known about Digital Real and the possible impacts of digital currency in Brazil Digital […]
Find out which niches are most sought after by Brazilians in online shopping and which are the most sold products […]
Find out the difference between recurring and installment payments and which of these payment methods is right for your business. […]
Do your e-commerce customers back out when it’s time to pay? Understand how to get around that behavior. […]
The cross-border e-commerce expansion also involves reducing delivery times. Learn how important it is to track your purchases to avoid […]
Find out how receiving money through Pix can be beneficial for your business
A summary about the news and the possibilities of transformation of the Brazilian Financial System.
Welcome to the Chinese new year 4719, ruled by ox and the metal element. Understand more about this date and […]
Even with the pandemic and the exchange rate fluctuation, online shopping from China is a growing trend that will continue […]
We explain payment gateways and payment providers (PSPs) to help you choose the best e-commerce option. Payment […]
Record digitization and a thriving innovation ecosystem. Understand the reasons for placing the region, and especially Brazil, in your expansion […]
The already growing demand increased with the pandemic, but the bottlenecks in payments for software impact the daily life of […]
Understand what pix is, how it came up and what is its impact in the future Brazilian payment market.
Double Eleven is celebrated in China, breaking sales records every year, and is now consolidating expansion to Brazil.
Partnership between Bexs and PayMyTuition optimizes payments for foreign courses, expanding access for Brazilians.
Learn more about this trend from the United States that has become one of the biggest shopping dates in Brazil, […]
The partnership between the company and Bexs Bank demonstrates the importance of adapting to the market with growing demand for […]
How the coronavirus outbreak has accelerated the digital revolution in education globally and the barriers to consolidating this learning tool.
See the latest Webshoppers 41 figures from eBit|Nielsen, which is the largest survey of online sales in Brazil.
Our CEO, Luiz Henrique Didier Jr., presented on The Paypers some articles about payment industry and solutions, on the particularities […]
The number of unbanked people has created trends and solutions that break down barriers to their inclusion with regard to […]
Bexs Bank brings insights about this segment that transformed cultures around the world, posts double-digit annual growth and shows highly […]
The barriers in companies for transactions involving forex hinder internal processes and the productivity of areas.
Learn more about installments, an unique method commonly adopted by Brazilians to purchase a wide range of goods and services.
Learn more about the subscription business model that is changing consumption patterns and remaking the economy.
Brazilians are gaining more access to various products from Chinese online merchants thanks to easier payment and delivery process.
Bank slip is a payment method that is part of the daily life of millions of Brazilians. Find out all […]
Brazilian consumers are increasingly engaged in buying various products at competitive prices from international websites, despite the logistics and customs […]
The e-commerce market in Brazil is huge, but companies aiming to operate in the country must understand peculiarities regarding buying […]
In the world of payments, each country has its particularities. Brazil is no exception.