Brazilian consumers are increasingly engaged in buying various products at competitive prices from international websites, despite the logistics and customs issues that result in longer delivery times.
It is a challenge for global e-commerce companies to interconnect their entire logistic chain and ensure seamless operations while expanding their business to other countries and continents offering growth opportunities. Brazil, in particular, represents a major potential market, as demonstrated by the growing and optimistic figures for online sales and a population highly engaged in the internet, which is the fifth largest in terms of social media users.
Brazilian consumers always are seeking new products and those not available in the local market as well as prices more competitive than those charged by Brazilian merchants. Asian marketplaces, for example, are a huge success in Brazil, given the very lower prices and large variety of products.
However, these international merchants must deal with different systems and procedures for the entry of goods and taxation in each country where they operate, which often results in relatively long delivery times, which sometimes can take months.
According to Brazil’s postal carrier, Correios, 80% of international packages come from China. A high volume of packages arrives every day, nearly 300,000, which often are processed manually and, after approximately 20 business days, go to the Curitiba International Center (CEINT). After a triage process conducted by the Federal Police, after 10 days the package is delivered to the end consumer, which brings the total delivery time to around 40 days.
One thing that can further delay the delivery process, according to Correios, is labels that do not follow the established standard, with information missing, such as the postal code (CEP), or with poor printing quality. These problems require a more thorough triage by Correios employees, which delays the process.
These factors are well known to consumers, who buy these products already expecting a long delivery time. But the product attributes and prices make it worth the wait, being the factors that most enchant e-shoppers.
One good example is the case of Aliexpress which, according to the portal E-commerce Brasil1, already is the third largest online store in terms of sales and brand recognition in the Brazilian market. Although product delivery times exceed 30 days, Brazil ranks second in terms of cross-border sales volume on Aliexpress, second only to Russia. The most popular categories among Brazilian e-shoppers are wedding products, fashion, electronics and jewelry.
According to Bill Wang, Director of Emerging Market Operations at Alibaba, “consumers in Latin America generally are accustomed to shopping in advance so that they have enough time before they need the products.”
The huge success of Aliexpress is also thanks to its adaptation to the payment methods of the countries in which it operates, such as OXXO in Mexico and boleto in Brazil, which helps it to gain market share. Therefore, companies also seeking high volume sales and brand recognition in emerging countries should think and invest not only in promoting their brand, but also in integrating with gateways and local payment processors.
After all, when you are talking about 70 million e-shoppers, adjusting to the local market is really worthwhile for major global players in the cross-border e-commerce segment.
Bexs Bank offers all local payment methods to ensure that international companies to reach the entire Brazilian market.
Are you split between a Payment Service Provider or payment gateway for your online business? Here are 3 characteristics making […]
Find out what live commerce is, how it can boost your local or cross-border e-commerce business and what you need […]
While NFC contactless payments have been widely adopted by physical retailers, QR Code payments are a local and cross-border e-commerce […]
Cross-border expansion, online mobile sales, the most successful categories and more: check out the insights and numbers for Brazilian e-commerce. […]
Learn about chargebacks, how they can impact your e-commerce business and how to minimize payment reversals. The overall […]
Find out how to increase data security using antifraud solutions for online payments. Trust is a critical factor […]
Discover new online payment options and check out the data on Brazil’s Open Banking The last of Brazil’s […]
Credit in purchases, which have been very popular in Brazil for quite a while, are also a recent trend in […]
Check out the latest news about the new foreign exchange regulation and understand how access to international transfers has become […]
Find out what a payment service provider can do for your business and what to consider when choosing a solution […]
Discover what PCI Compliance/DSS is and why is it important for e-commerce. PCI Compliance, PCI DSS or Payment […]
Find out what social commerce is and how this channel can help your business grow. After social isolation […]
Check out some data from the last Black Friday in Brazil and insights to boost sales for this market. […]
Check out some reasons to adopt payment links when billing products or services The e-commerce market is the […]
A payment API facilitates your company’s routine and benefits customers with a wide range of payment methods. Know more! […]
See how the money transfer through message application works and WhatsApp Pay impact on Brazilian payments. Since May […]
Check out what is already known about Digital Real and the possible impacts of digital currency in Brazil Digital […]
Find out which niches are most sought after by Brazilians in online shopping and which are the most sold products […]
Find out the difference between recurring and installment payments and which of these payment methods is right for your business. […]
Do your e-commerce customers back out when it’s time to pay? Understand how to get around that behavior. […]
The cross-border e-commerce expansion also involves reducing delivery times. Learn how important it is to track your purchases to avoid […]
Find out how receiving money through Pix can be beneficial for your business
A summary about the news and the possibilities of transformation of the Brazilian Financial System.
Welcome to the Chinese new year 4719, ruled by ox and the metal element. Understand more about this date and […]
Even with the pandemic and the exchange rate fluctuation, online shopping from China is a growing trend that will continue […]
We explain payment gateways and payment providers (PSPs) to help you choose the best e-commerce option. Payment […]
Record digitization and a thriving innovation ecosystem. Understand the reasons for placing the region, and especially Brazil, in your expansion […]
The already growing demand increased with the pandemic, but the bottlenecks in payments for software impact the daily life of […]
Understand what pix is, how it came up and what is its impact in the future Brazilian payment market.
Double Eleven is celebrated in China, breaking sales records every year, and is now consolidating expansion to Brazil.
Partnership between Bexs and PayMyTuition optimizes payments for foreign courses, expanding access for Brazilians.
Learn more about this trend from the United States that has become one of the biggest shopping dates in Brazil, […]
The partnership between the company and Bexs Bank demonstrates the importance of adapting to the market with growing demand for […]
How the coronavirus outbreak has accelerated the digital revolution in education globally and the barriers to consolidating this learning tool.
See the latest Webshoppers 41 figures from eBit|Nielsen, which is the largest survey of online sales in Brazil.
Our CEO, Luiz Henrique Didier Jr., presented on The Paypers some articles about payment industry and solutions, on the particularities […]
The number of unbanked people has created trends and solutions that break down barriers to their inclusion with regard to […]
Bexs Bank brings insights about this segment that transformed cultures around the world, posts double-digit annual growth and shows highly […]
The barriers in companies for transactions involving forex hinder internal processes and the productivity of areas.
Learn more about installments, an unique method commonly adopted by Brazilians to purchase a wide range of goods and services.
Learn more about the subscription business model that is changing consumption patterns and remaking the economy.
Learn more about the importance of APIs to international business strategies and cross-border payment processing.
Brazilians are gaining more access to various products from Chinese online merchants thanks to easier payment and delivery process.
Bank slip is a payment method that is part of the daily life of millions of Brazilians. Find out all […]
The e-commerce market in Brazil is huge, but companies aiming to operate in the country must understand peculiarities regarding buying […]
In the world of payments, each country has its particularities. Brazil is no exception.